FFS Keep Drinking!
Understanding the Social Substance.
FFS – KEEP DRINKING!
UNDERSTANDING THE SOCIAL SUBSTANCE
A consideration of the rewards of undrinking, in a drinkers world.
It's crazy, but alcohol use is really just conditioning; a conditioning that goes all the way back to childhood, likely from the moment your birth was toasted to the clink of champers flutes, and then all the way down that long road of drinking memories, to now. It's the social substance, designed to keep us pissed, broke, unmindful – and hooked. Because even when we think we're using IT, it's really quite the opposite.
Many people never give much thought to the ways in which alcohol gains first a toehold, and then often a complete stranglehold, into their lives. It's an uninvited guest that we unconsciously invite. Because it's 'normal' to do it - encouraged – to be part of the herd. We watch a movie, or see ads on TV, hooting “For XXXX sake, save the beers!” We see funny drinking memes all over social media, and the approval those posts attract. Glam, smiling people everywhere, glasses in hand. We're all in this together – right?? Just don't talk about the problems it creates.
Keep smiling – and FFS keep drinking……
By the time you're just having a glass each night, or every time you go out – because it enhances dinner / takes the edge off your stressful day / is social / goes well with TV / goes well with friends or family / goes well with anything really / is normal for you – it's already ingrained itself in your psyche as a mindless go-to. You've created that neural link. And that's the beginning. You can unconsciously build it from there…
And all too often, by the time you realise how harmful the shit is – dropping it out of your life feels difficult. Even impossible.
That's because it's designed that way – NOT because you're weak, as our conditioning would have us believe.
Alcohol was classed as an 'essential service' in Australia during the recent lockdowns, remember.
Just think about that one for a moment… and why that might be.
This book delves into the ways in which alcohol interacts in the background, and often unconsciously, into large sections of our lives. And the fallout from it. And why we don't recognize this, so cunningly it slips under our radar. And why it's so much easier to blame ourselves, or our lack of control over it, than it is to place the harm squarely where it falls – on the substance itself, and the way it's worshipped in our society.
If you're a drinker, this book will take you into many, many familiar situations. You'll recognize them, even though you mightn't have thought of them in a long time. It could make you feel uneasy in the remembering. But awareness is the first step. And if you’re not a drinker, well, I’m guessing you might know someone that’s battling it.
The best news contained herein though, is the alter ego voice of the Undrinker. Yep - that's me! After a lifetime of increasingly messy drinking, Yours Truly finally managed to unshackle that shit for good. And I'm going to share with you firsthand how that feels – and how it works. How that applies into one's day to day life, in our alcohol-sodden society, where not drinking has always been a choice you needed to explain. Make that justify.
I'll show you how easy it actually can be – and without willpower. Because it's nothing to do with willpower – and never was. Willpower fluctuates, hour by hour – and there's always a time where you run low on it. One day, life throws you just one too many curve balls – and you need that instant "relief." Bang. You just reactivated your own neural link to your addiction, with that one drink. Just like that.
I'll talk about how a river of alcohol runs through much of humanity's worst behaviour. And even when it's not causing those problems directly, at the very least it's preventing the solving of them, or putting it off. Nothing gets sorted whilst on the numb. And while it may feel like bliss to effectively zone out, that shit always wears off! So, it keeps you coming back, for more – and more – and more. And it solves nothing. Ever.
The drink isn't your friend. It's your bloody worst enemy.
And here's the kicker: You don't need alcohol to be fun – or have fun.
I'll say it again.
YOU DON'T NEED ALCOHOL TO HAVE FUN – OR BE FUN.
That is the best kept secret in the world – and I'm here to totally blow its cover!
Because if you've got to wait for Happy Hour to feel good – I guess that means the rest of your life is Unhappy Hour. Right?
Happiness coming out of bottles is for babies!
You can go anywhere, and do anything, without that shit. I'll go one better – you can DRIVE anywhere, to do anything, without it! You'll even find yourself smirking at the sight of booze buses, where previously those flashing lights would cause your heart to skip a beat, and cause your little mental booze accountant to go into overdrive.
You get more done. You have more money. You feel great. You have more time. Your health improves. Your mood improves. Your relationships improve. Your work shines. I could go on.
It doesn't matter whether you're dealing with family, or an angry partner, weird in-laws, rebellious teens, a turd of a boss, a cringy blind date, or conversely, loneliness – the result is the same: Life is easier without alcohol. Because YOU get to choose your outcomes, every time. Not the drink. And you realise you're NOT stuck in your problems. You never were. But putting off the problem by turning to the drink merely kept you there, and feeling hopeless.
You become so clear in the head, every day of your life, that it's almost a transcendental experience. You see through everything – and everyone! And I'd be lying if I said that part of it doesn't sometimes get tricky. But being an undrinker literally tips your world upside down – and you get to start again, creating the life you now organically get to choose for yourself. You become the kid you were before you became indoctrinated into the cult/ure that is drinking. You get that second chance at Life!
You want to know how good it feels, to understand what's going on, and finally kick it to the kerb?
Meet me at the Bar At 7 for an icy soda – and let's go from there!
Or read my book. Coming soon.
All feedback on this appreciated, thanks!


Can't wait to read your book Caz and hear how you gave up alcohol and read the testimony of how you feel now. I too, gave up alcohol 12 years ago and never looked back :) Congratulations on publishing your book! I love the cover and look forward to the read.
Well done Caz! You have a great way with words and humour, to bring the reader to clear reality on a serious subject that is rarely raised. Keep writing as this is a book that will invoke courage to someone wanting alternatives to a habit that is entrenched in our social fabric. It took me a while to work out FFS!